INTERCULTURAL COMMUNICATION IN THE ASPECT OF BUSINESS LANGUAGE
Affiliation
People's Friendship University of Russia
Issue 20
Pages
52-61
The article considers the essence of intercultural communication in the aspect of business language with illustrative examples of cultural differences. The author analyses situations resulting from misunderstandings which can occur unless you study the culture of your foreign subordinate or partner. The article discusses the concept of professionally-oriented reading in a foreign language crucial for effective communication not only among subordinates.
Keywords
PDF file
For citation
Кacher, O.E. & Pankova, V.Yu. (2016). Intercultural communication in the aspect of business language. Issues of Applied Linguistics, 20, 52-61.